And how! There’s an awful lot of moaning going on right now and to be fair, a lot of reason for the moaning. The 2009 spec sales market has been terrible and every second movie to hit cinemas seems to be part of a franchise.
But I got a little spark in my belly today when I read about Fede Alverez’s $300 short movie Panic Attack!, which he produced and put on Youtube. This little giant-robot-invasion-story has been a monster hit, having more bang for its buck than many Hollywood blockbusters . And the next day his inbox was jammed with emails from Hollywood executives wanting to work with him (“if you can do that with $ 300, what about $30 million dollars!”.
Now he’s been offered a production deal by Sam Raimi’s Ghost House Pictures and will come up with a story with a studio-assigned writer to be set in Uruguay. Result for the internet and for innovative thinking!
The old world of movies – like the old world of everything else – is being stripped away and it’s a brand new world. Some people will embrace the big changes and others will opt out and sulk. Or write Hallmark Channel movies. Which way are you going to go?